Julie Rushing sits calmly at the table at the back of her burgeoning hairstyling business, but her words bounce enthusiastically from topic to topic. She talks about lessons learned during her first two years as a business owner. She sips her coffee, then changes the subject for her future goals for Clique, the trendy and upscale establishment on Marion’s east side.
She is passionate about her work, and it shows.
âIf you’re comfortable, you don’t grow,â Rushing said of his ongoing efforts to implement new âmenuâ items and marketing initiatives. “I always try to move forward and keep things fresh.”
From the subtly lit Lather Lounge to the modern flooring and black color scheme, Clique exudes a retro big city vibe. The conversation and laughter of female and male customers can be heard over the sound of Bob Dylan or Jimi Hendrix coming from Rushing’s iPod, connected to a speaker at the front of the living room.
A heartwarming collaborative environment is what Rushing has worked hard to cultivate at Clique. Formerly a journalism student at the University of Illinois, she followed her passion in hairdressing right out of college and didn’t back down. She worked for salons at
St. Louis before returning home – she is from Zeigler – and opening the business of her dreams.
Rushing’s goals for Clique include the integration of online video blogging and other social marketing innovations. She is also resolutely dedicated to shearing a more pronounced community presence. His company is already partnering with The Promise in Marion to offer free haircuts on the last Friday of each month to those in need.
Rushing also plans to host community seminars to give advice to women and men on style, fashion and beauty. The seminars will certainly help advance Rushing’s already established reputation as a customer-centric entrepreneur.
âIf only you could see what we see on a daily basis,â she said. âWe see broken hearts, people going through divorce, people who have lost their jobs. And, no matter what, they always come to have their hair done. Sometimes I think the hairstyle should come with a minor in psychology. It’s great that they want to come here to do something to feel good.
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